Although taking a very new approach, this book by a physicist working in economics made me nostalgic for the business books of the 1980s. More on why in a moment, but Cesar Hidalgo sets out to explain how it is knowledge - how it is developed, how it is managed and forgotten - that makes the difference between success and failure. When I worked for a corporate in the 1980s I was very taken with Tom Peters' business books such of In Search of Excellence (with Robert Waterman), which described what made it possible for some companies to thrive and become huge while others failed. (It's interesting to look back to see a balance amongst the companies Peters thought were excellent, with successes such as Walmart and Intel, and failures such as Wang and Kodak.) In a similar way, Hidalgo uses case studies of successes and failures for both businesses and countries in making effective use of knowledge to drive economic success. When I read a Tom Peters book I was inspired and fired up...
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