Of all the big name IT people, none is revered in quite the same way as Steve Jobs was by Apple fans. But it's easy to forget that for a formative period in his career, Jobs was pushed out of Apple, starting NeXT, a startup to produce high power workstations. Taking a handful of top people with him, Jobs faced a legal onslaught for a few months from Apple - but given they had no product, not even a design, he was able to continue with the production of one of the most remarkably brilliant failures in IT history. The NeXT box solidified what was great and awful about Jobs - his far sighted ideas and his obsession with detail that led, for instance, to spending $100,000 on the logo design alone, something no startup could afford. Although the final product was brilliant, it was too expensive and too different from everything else to succeed. Geoffrey Cain gives us excellent chapter and verse on the whole episode that is often brushed over in Jobs' history. It's a reminder, ap...
Helen Pearson is an award-winning journalist and editor for Nature in London. Named European Science Journalist of the Year 2025, she is an honorary professor at University College London, where she teaches science writing. Her first book, The Life Project, was named best science book of the year by The Observer and was a book of the year for The Economist. Her new book is Beyond Belief: How Evidence Shows What Really Works . Why science? At school, I could’ve specialised in art and writing, or science and maths. I enjoyed both. I chose science — I think because it helps make sense of people and the wider world. I became fascinated by DNA and human biology, and that’s never gone away. However, the hankering to write never went away either, and now as a science journalist I get to combine both: the endless fascination of science and the craft of writing. At Nature, I often think of questions I’d like to know answers to and then I get to call up the world’s experts to find those ans...