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To take a simple point – what is the book about? What does this irritating compound word ‘simplexity’ mean? Although the word is used throughout, I never found a satisfactory definition. Alain Berthoz gives us plenty of examples of biological processes he considers to be ‘simplex’ but the examples of themselves don’t define the term. I’m lucky. I have a press release. So I know, according to that, that simplexity means
‘the set of solutions that living organisms find that enable them to deal with information and situations, while taking into account past experiences and anticipating future ones. Such solutions are new ways of addressing problems so that actions may be taken more quickly, more elegantly, and more efficiently.’
That’s okay, then. But I really haven’t a clue what this book was saying. It was impossible to get much from it. The subtitle is ‘simplifying principles for a complex world’ which makes it sound really practical and useful. Sorry. Baffled. I need some complicity.
(Please note this is a different book to the remarkably similarly titled Simplexity: the simple rules of a complex world by Jeffrey Kluger.)
Review by Brian Clegg
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